University of Phoenix Consumer Healthcar Brand Image Paper

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University of Phoenix Consumer Healthcar Brand Image Paper

Health Medical, University of Phoenix

University of Phoenix Consumer Healthcar Brand Image Paper

Question Description

I’m working on a health & medical question and need an explanation and answer to help me learn.

Identify 1 or 2 health care organizations that have a negative brand image.

Respond to the following in a minimum of 175 words:

What event or series of events led the organization(s) negative brand image?
What branding strategy(s) would need to be implemented to restore a tarnished brand?

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