FINA 320 Howard Amazon US International eCommerce Enterprise Research Paper

Description

Purpose: Develop students so they can conduct in-depth research analysis.

When: The outline is due in class on April 8, 2022. The final paper is due on May 6, 2022.

Format: Paper should be written in Times New Roman, 12-point type, double spacing format. The outline is max 3 pages long and the final written paper is 13 pages long excluding appendix, references, and other graphical supporting materials.

What: Students chooses a publicly traded firm listed on NYSE or NASDAQ, pretending a financial analyst. Students provide a detail financial analysis for a potential customer and make a recommendation of “Buy” or “Sell” to the customer about the firm.

this was my rough draft Research Project Rough DraftNajee Speaks-FarewellFINA-320-557April 8, 2022 Professor OKPATTAH Research Project Draft Summary: Amazon Inc. is an e-commerce, cloud computing, digital streaming, and artificial intelligence-focused American multinational technology corporation. It has been called “one of the world’s most important economic and cultural forces,” and it is one of the most valuable brands in the world. In addition, by market capitalization, Amazon is the world’s largest online retailer. The company began as an online bookshop and has subsequently expanded to include nearly every retail industry.Founded: July 5,1994Founder: Jeff BezosCurrent Stock Price: $3,101.28HeadQuarters: Seattle, WAIndustry: E-Commerce/ Artificial Intelligence Trade as: Nasdaq:AMZNIs Amazon Stock Overvalued Or Undervalued?Historically, Amazon has been called a bubble or at least overvalued. Both of those labels appear to be overlooking the potential impact from operating leverage as the company realizes returns from its aggressive growth investments. The stock appears reasonably valued on a sum of the parts basis, and I rate the stock a buy for the long term. Amazon will do a stock split potentially on June 6 so first time buyers can have a cheaper leverage to purchase but this does not change the ownership of current shareholders, they will then have more shares. Amazon is Complex !Sellers are challenged with learning in detail about shipping options, FBA logistics, re-negotiating fees, duplicate listings, MAP issues, tax set up, buy box competition, reviews management, and more.Solution: The biggest mistake we see is brands approaching Amazon as an afterthought and not capitalizing on its true potential, usually because they simply dont know where to start. You can start by comparing your performance potential on Amazon to your other channels, and re-allocate your resources accordingly.References:

https://www.adlucent.com/resources/blog/the-top-th…

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