BUS 483 UCLA An Outsourcing Journey Case Study Discussion

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BUS 483 UCLA An Outsourcing Journey Case Study Discussion

Business Finance, University Of California Los Angeles

BUS 483 UCLA An Outsourcing Journey Case Study Discussion

Description

Question 1: Competitive Landscape (Mattel and Hasbro are two of its leading competitors, you can use business databases available in our library for information on these firms)

second part answering the next question in bullet form 3-5 each question

1. Did Lego as a company make a mistake by outsourcing their production to Flextronics?

2. Should they have pursued a different strategy?

3. Did they benefit at all from this experience?

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